They say that Christmas is the most wonderful
time of the year. Or so it should be. However,
it is also the time of the year when online
crime is at it’s highest.

Stay safe online and avoid cyber crime by
educating your business and customer with
a much information as possible protect their
confidential payment details. So what can we
do to protect the consumer from crime whilst
they enjoy the convenience of online shopping?

Well as a merchant you need to reassure your
customers of your commitment to safety and
security. The best way to do this is to
clearly state this information in your terms.
If you have the option reaffirm security
in a prominent position on your order form.

You should also include details for customers
to check for security when using online forms
to order. Explain that the web address begins
with ‘https’ and the padlock to the bottom
right of your browser will display a locked
padlock icon.

These two components show customers that they
are in secure online environment and their
sensitive data such as address date of birth,
credit card numbers will be encrypted using
SSL before being transmitted for safe and
secure credit card processing.

There are more ways to demonstrate your
ongoing commitment to customer privacy and to
help build credibility and trust for your
business is to become a member of recognized
online consumer protection organizations and
related security certification sites.

Get involved and apply direct to find out how
to become eligible for membership so that your
business can enroll and have the authority to
display the seal. Visitors to your site can
click through to verify that your site and
business has been reviewed and approved into
the program.

bbbonline.org” target=”_blank The Better Business Bureau Program

Show your customers that your business adheres
to ethical codes of practice and build their
confidence as a result of enrolling in the
program to display the seal at your site

truste.org” target=”_blank TRUSTe

Show your commitment to protecting the privacy
of customers by providing a clear privacy
statement through TRUSTe.

miriadz.com/i-cop” target=”_blank International Council of Online Professionals

A small business organization committed to
protecting consumers online. Members agree
to adhere to the highest standards of business
ethics.

scanalert.com” target=”_blank Hacker Safe

Get your site certified as hacker safe through
this organization.

A credit card processing seal such as the
‘Versign Secured Seal’ verifies the web site
address and business name as listed on their
official records.

All of these organization work to reassure
consumers that their members work to make
maintain the privacy and security of consumers
at whilst shopping at their site.

It is essential to build trust, loyalty and
credibility to welcome visitors and provide
the safe environment for them to shop online.

The above ideas are a step in the right
direction towards protecting the consumer online.
Stay safe online and avoid cyber crime by
educating your business and customer with
a much information as possible protect them
while they shop safely online.

Nancy P Redford shows you how ANYONE can accept
credit cards online and offline with 3rd party
processing companies. Plus stay safe of online scams.
Sign up for her free newsletter at: miriadz.com miriadz.com miriadz.com

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