The easiest way to avoid long term contracts is to realize first of all, that there are other options available that may better suit your payment needs. Like different pricing models. Detailed below…

Pricing Models

This is a very important topic because there are TWO ways in which you need to look at the cost structure of businesses that provide Custom on Hold Messaging.

The first is a “contract” model: This where the company signs you up for a “term contract” in which you are locked in for a certain amount of time. Most are 2,3, even 5 year contracts. You are obligated to pay a monthly fee for the term of the contract. Month after month, even if you do not use the service for a particular month.

This can be compared to cell phone companies that “lock” you in to their contracts for several years at a time. It guarantees them long term cash flow, but it doesn’t provide much benefit to the end user.

The second is a “buy out” model: This simply means you only pay once, there are no monthly fees, no contracts, no hidden charges. Most small and medium sized business choose this option because of it’s “no strings attached” approach.

The buy out model can be compared to going to the store and buying a can of soup from a shelf and then going home and simply eating it. When you need more, you go buy more, but do not pay again until you update.

Why more business choose the buyout model…

1) The cost of on hold is a very small investment and does not require long term contracts or monthly charges.

2) The author of this article has worked with hundreds of on hold customers all over the country and their feedback is that they do not prefer the contract model. My guess is because we all agree there is no reason to be in a contract for something that doesn’t cost very much.

HINT: Choose a provider who offers a buy out pricing model instead. You pay only once and then you are off the hook. If you need more, just buy them when needed. This a small investment for on hold messaging (and while very important) need not be contractual to effectively implement.

Garrett Todd is the owner of Impress Callers, a “full service” custom on hold messaging firm which helps businesses replace silence or the radio. Impress Callers services help businesses stop looking amateur and start looking more professional when putting callers on hold. Complete solutions are available for any phone system and are easy to install and affordable for any budget.

For more information on custom on hold messaging for your business, please visit:

www.impresscallers.com

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