Let’s chat briefly chat about a key ingredient in the sales game. You see, most people know how to introduce a product and passionately list the benefits to sway a customer’s position about
a product to bring them to the point of sale.

However, what’s usually missing is the ability to finalize the sale. In all reality, it shouldn’t be that hard. But what really keeps you from making the sale?

Well, sometimes it’s guilt. Maybe you feel like you are cheating someone out of their money by wanting them to pay for your product (this can happen even if you REALLY believe in what you are
selling). This is called the zero-sum theory. It makes you feel guilty because you are taking money for the provision of information. But why should you feel guilty? You are GIVING something of value to someone who is seeking the information and who is willing to pay money to get it.

What is missing in this case is the belief that your product actually BRINGS VALUE to someone. It should, and most likely it DOES.

So what is missing? You need to think about this as a WIN-WIN situation instead of a zero-sum. Your customers are winning because your information will bring value to their marketing venture and YOU are obviously winning because you are being monetarily compensated.

Here’s an example…

If you want to build your list by using a couple of simple techniques I piece together to create an unstoppable viral effect (I ACTUALLY use this), then pick up your copy of the ‘Viral Tactic’
now:

viraltactic.com/main.htm

It’s simple really…I don’t feel GUILTY about asking for your money because I will be PROVIDING you long-term value! See?

No big deal. Now you just need to figure out the right price.

Derek Huizinga is an independent marketer for several affiliate programs and 2 companies based out of Grand Rapids, MI. He is working on his bachelor’s degree (FINALLY) in business and plans on involving himself in independent contracts in the future. He runs the ‘Success Simplified’ website for making money online at: jbrooksenterprises.com jbrooksenterprises.com

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